A Medusa agency in Nijmegen, working across Europe
Medusa e-commerce agency for European brands
Webshops for brands and companies selling to consumers (B2C) or business customers (B2B) that you own: the code, the data and the freedom to make the shop work the way you work. AI first, hosted in the EU, for companies across Europe.
Weekdays 09:00–16:30 CETStationsplein 26, Nijmegen, NLRequest a callback
You work directly with the ownerNo account manager in betweenCase · Shingyo
From twelve WooCommerce shops to one Medusa B2B engine
Shingyo supplies packaging and promotional products across Europe. Twelve separate shops became one engine on Medusa, Supabase and Vercel.
Illustration with fictional demo data
- 01
Print proof approval
Fully automated: design, proof and approval are part of the order flow, not an email thread.
- 02
B2B quote engine
Business customers request quotes in the same engine that processes their orders.
- 03
Picqer integration
Orders go straight to the warehouse in Picqer. One source for stock and shipping.
- 04
AI search
A search engine for customers on Supabase and Algolia that understands what someone is looking for.
Live on shingyo.nl and shingyo.se.
Read the full caseTechnology we build with
- Medusa
- Medusa Cloud
- Next.js
- Supabase
- Vercel
- Algolia
- Picqer
What Medusa can do
What can Medusa do?
Six scenarios we often come across, with how other brands solved them on Medusa. Their figures, their sources. Not our cases.
- B2B · wholesaleScenario
B2B orders that process themselves
Business customers still order by email, with their own prices and an ERP behind it. Medusa becomes the order hub: orders come in, get prepared and flow on to the systems you already have.
80%lower operating costs, order processing 9× faster
How INSPIRED Pet Nutrition did it: an order system on Medusa that connects two ERPs and turns order emails into draft orders with AI.
- D2C · subscriptionsScenario
Subscriptions without revenue-based platform fees
A brand that bills the same customer every month pays a SaaS platform a percentage again on every renewal. On Medusa you build the subscription logic into your own shop.
€22,300per month (source: 25,000 US dollars, ECB rate of 5 November 2026) in platform and transaction fees on Shopify Plus; in the first month after the move, checkout conversion was around 30% higher
How Healthletic did it: from Shopify Plus to Medusa, including all existing subscribers.
- B2C · internationalScenario
One brand, dozens of countries, several warehouses
Growing abroad means more currencies, tax rules and fulfilment partners. Medusa routes orders to the right warehouse without loose scripts growing around it.
4 monthsuntil all fulfilment ran on Medusa
How Eight Sleep did it: fulfilment across 10+ 3PLs and 30+ markets, built with one full-time engineer.
These are not Alpha Digital clients and not results of our work. They are scenarios with figures from Medusa's published customer stories, in our own words. Every figure appears in the linked source. Our own case is Shingyo.
What Medusa can do · costs
What can you save with Medusa?
No revenue share to a platform, less manual work and a faster launch. Four figures from brands that shared them publicly. Not ours, but you can check every one.
- €22,300/mois what Healthletic paid on Shopify Plus in platform and transaction fees (source: 25,000 US dollars, converted at the ECB rate of 5 November 2026). On Medusa the platform bill no longer grows with revenue.Source: Healthletic via Medusa ↗
- −80%operating costs for order processing at INSPIRED Pet Nutrition, through less manual work.Source: INSPIRED Pet Nutrition via Medusa ↗
- 2 people, < 5 monthsfor a B2B platform in 26 markets. According to Partbase that normally takes five people 6–9 months.Source: Partbase via Medusa ↗
- −30%time-to-market for new features at Patyna, after moving from WooCommerce.Source: Patyna via Medusa ↗
What it saves you depends on your platform, volume and processes. We work that out together in the intro call, without promises up front.
Services
What we build with Medusa
One service per page, so you can see what is included, who it is for and when we advise against it.
- 01Medusa webshop developmentB2C and D2C: a webshop you own, for brands and retailers selling to consumers. Medusa as the engine, a fast Next.js storefront and room for the systems you already run.See the service
- 02Migration to MedusaMoving from WooCommerce, Shopify or Magento, including URLs, products and a plan for what does not come across automatically.See the service
- 03B2B webshopContract prices, company accounts and an ordering flow built around account management, not just a consumer checkout.See the service
- 04IntegrationsERP, PIM, payments, shipping and accounting connected to Medusa, with error handling instead of a silent sync.See the service
- 05Headless Next.js storefrontThe storefront in Next.js, with Medusa as the engine. Fast, indexable, and not tied to a stock theme.See the service
- 06Maintenance and supportUpdates, an eye on hosting and small changes. On weekdays, not a 24/7 helpdesk promising what we cannot deliver.See the service
- 07AI automationAutomating repetitive catalogue and order work, with a person checking the facts before they reach the site.See the service
- ?Something else?Tell us what is not working. If Medusa does not fit, we will tell you.Get in touch
Why Medusa
Why Medusa, and when not
Shopify and WooCommerce are not bad choices. They are the wrong choice when the platform becomes the limit of your process.
Yours, not rented
Code and data are yours. No rented theme, no transaction percentage to the platform.
Built for custom work
Price lists, customer groups and your own workflows are the basis of the framework, not a detour via apps.
Connects with what you have
ERP, PIM, warehouse or accounting: we fit the process, with error handling to match.
One engine, several shops
Countries, brands and sales channels from one backend. No more maintaining the same thing twelve times.
Compare Shopify, WooCommerce and Medusa, point by point
| Topic | Shopify | WooCommerce | Medusa |
|---|---|---|---|
| What it is | A hosted platform. Shopify decides the checkout, the app layer and the subscription. | A webshop plugin on WordPress. You (or your host) run the server. | An open-source commerce backend in Node.js. The core is MIT. You host it, or you use Medusa Cloud. |
| Who owns the shop | You rent a place in Shopify. You can leave, but you cannot take the setup with you one-to-one. | The installation is yours, including the plugin stack and the WordPress content. | Code and data are yours. The storefront is its own Next.js project, not a rented theme. |
| Getting started | Fast. A theme, add products, pay through the Shopify layer. | Also fast, as long as your needs fit in plugins. | Slower at the start. First the design of data model, pricing and storefront. After that, adding features is cheaper than pushing against a platform limit. |
| Custom work | Possible, up to Shopify's limits. Beyond that it becomes an app or a workaround. | Possible in PHP and plugins. Every extra plugin is also an update risk. | The framework is made for writing your own modules and workflows. That is work, not a checkbox. |
| B2B | Works for some B2B brands, especially on higher plans. Complex contract prices and quotes often pinch. | Possible with plugins for price lists and roles. That stack gets fragile once an ERP owns the price. | Customer groups, price lists and tiered pricing are in the open-source modules. We add company accounts, quotes and approvals, partly on Medusa's B2B starter. |
| Integrations | Many ready-made apps. You connect your own system via the API, within Shopify's rules. | Plugins for well-known packages. A non-standard ERP means custom work in WordPress. | No app store in between. We connect the system you already have, batch or real-time, with error handling that fits the process. |
| Costs | Subscription, and often transaction fees if you do not use their payment layer. Apps on top. | Low licence cost, but hosting, plugins and ongoing maintenance. The bill is in the hours as the stack grows. | No transaction percentage to Medusa itself. You pay for development, hosting and your payment provider's rates. Enterprise features such as advanced permissions (RBAC) have a separate licence. Most shops do not need them. |
| Fits when | A D2C brand needs to launch fast and the shop fits within Shopify. | The catalogue is manageable, content lives in WordPress, and the team wants to keep that admin. | The shop is a system: B2B, several price lists, an ERP or PIM, or a storefront you want to control yourself. |
| Fits less when | You want to control the checkout, the data or the pricing rules structurally yourself. | Every new wish becomes a plugin and updates get in each other's way. | You want a theme live this month and connect nothing else. Then Medusa is too much of a tool. |
More context, without the sales pitch: Shopify vs Medusa and from WooCommerce to Medusa.
Ownership
No vendor lock-in: you own everything
With Shopify or Lightspeed you rent the platform: stop paying and the shop stops. With us everything is in your name: the code, the hosting account and the data. Also if you later want to continue with someone else.
- 01Code
GitHub, in your name
The code lives in a GitHub repository in your own account or organisation, with documentation. Any developer or agency can take it over.
- 02Data
Database, in your name
Products, customers and orders sit in the database of your own Medusa Cloud project, in the EU. You can download a backup or move at any time.
- 03Hosting
Medusa Cloud, or self-hosted
New shops run on Medusa Cloud, in an organisation in your name. We get access for as long as you want. Prefer to host it yourself? That works too.
- 04Platform
Medusa, open source (MIT)
The Medusa core is open source under the MIT licence. No licence fees for the core and no transaction percentage to the platform.
| Shopify / Lightspeed | Medusa via Alpha Digital | |
|---|---|---|
| Platform | Rented, per month | Open source, yours |
| Code | Theme and apps within their rules | Your own repository in your name |
| Data | In their system, export via their tools | In your own database, in the EU |
| Revenue-based fees | Depends on plan and payment method | No platform percentage |
| Hosting | Only with the vendor itself | Medusa Cloud or self-hosted |
| Switching | Rebuild on another platform | Another developer takes over |
To be fair
Owning also means paying for what you use yourself: the Medusa Cloud bill (or your own hosting) runs directly through your account. And your own shop needs maintenance: updates, security, an eye on the integrations. You can get that from us, or from anyone you like.
The rights to custom work are set out in article 10 of our terms and conditions (intellectual property).
About maintenance and supportHosting
Medusa Cloud in Frankfurt: your data stays in the EU
By default we set up new shops on Medusa Cloud, in the Europe Central region. The infrastructure is managed; the bill and the account are in your name.
- 01EU
Your data stays in the EU
The project runs in the Europe Central region: Frankfurt, eu-central-1. Backend, database, backups, uploaded files, Redis and search indexes all live there.
- 02Backups
Daily managed backups
The database is backed up every day and stored encrypted. Restoring or downloading is done from the dashboard.
- 03Infra
Managed Redis and autoscaling
Database, Redis and scalable servers are managed by Medusa. No servers of your own to look after.
- 04Exit
Self-hosting is possible too
Medusa is open source. If you want to run the shop on your own infrastructure, the code moves with you. You are not locked into Medusa Cloud.
To be fair
Medusa Cloud is also a service from an external provider, just like Shopify. The difference: with Medusa you can leave and host it yourself, with the same code and your own data. Shingyo, our first project, still runs on Vercel and Supabase.
Approach
From intro call to handover
- 01
Intro call
We look at your catalogue, your customers, the systems around them and what is not working today. One conversation, not a twenty-slide sales deck.
- 02
Proposal
You get a scope, an architecture sketch and a custom quote. No off-the-shelf package. If Medusa does not fit, we say so.
- 03
Build
Medusa, the storefront and the integrations come together in short cycles. You see a working environment along the way, not a big bang at the end.
- 04
Launch and handover
Redirects if you replace an old shop, a walkthrough for your team, and the code in your name. After that, maintenance is a choice, not a lock-in.
One-person agency
You work directly with the owner
Alpha Digital is a one-person agency run by Tom Rijs since 2018. The person on the intro call also writes the code and picks up the phone when something comes up. No account manager, no middleman.
That keeps lines short and choices honest: if Medusa does not fit what you need, I will tell you in the first conversation.
Where we work
From Nijmegen, for brands across Europe
The office is at Stationsplein 26 in Nijmegen, the Netherlands. We work remotely with companies across Europe, in English or Dutch.
- Intro calls and project meetings online, at times that work across European time zones.
- Shops for several countries, currencies and languages from one Medusa backend.
- Data hosted in the EU by default: Medusa Cloud in Frankfurt.
How we work with European companies: a Medusa agency for Europe.
- Address
- Stationsplein 26, 6512 AB Nijmegen, the Netherlands
- Open
- Weekdays 09:00–16:30 CET
- Contact
- Request a callback
Insights
Honest comparisons
Medusa next to Shopify, WooCommerce, Magento, PrestaShop and Lightspeed. With sources, without made-up benchmarks.
- 5 November 2026Shopify vs Medusa: costs, flexibility and when to choose whichShopify and Medusa compared on subscription, revenue fees, apps, hosting, three-year cost and B2B. Prices as of 5 November 2026, and honest about where Shopify wins.Read more
- 5 November 2026WooCommerce vs Medusa: when WordPress holds the shop backWooCommerce and Medusa compared on extensions, hosting, three-year cost, B2B and multiple shops. With real extension prices and our Shingyo project.Read more
- 5 November 2026Magento (Adobe Commerce) vs Medusa: licence, upgrades and B2BMagento and Adobe Commerce compared with Medusa: licence, upgrades, hosting, three-year cost and B2B. Honest about where Adobe Commerce is stronger.Read more
What does Alpha Digital do?
We build Medusa webshops for brands and companies that sell to consumers (B2C and D2C) or to business customers (B2B). That is the commerce backend plus, if you need it, a Next.js storefront, integrations and the migration from your current platform. We are based at Stationsplein 26 in Nijmegen, the Netherlands, and work with companies across Europe.
Do you work with companies outside the Netherlands?
Yes. We work remotely with brands and wholesalers across Europe, in English or Dutch. Intro calls and project meetings happen online; you are welcome to visit the office in Nijmegen too.
Can you build a shop for several countries and currencies?
Yes. Medusa has regions, currencies, tax settings and sales channels in its core, so several countries or brands can run from one backend. Shingyo, our own case, sells across Europe including shingyo.nl and shingyo.se.
Where is the data hosted?
By default we set up new shops on Medusa Cloud in the Europe Central region (Frankfurt, eu-central-1), in an account in your name. Self-hosting on your own infrastructure is possible too.
When do you choose Medusa, and when not?
Medusa fits when the shop needs its own pricing rules, integrations or a custom storefront. Shopify or WooCommerce fit when you want to launch quickly and your needs stay within the platform or a small set of plugins. We do not push Medusa when a theme is enough.
What does a Medusa webshop cost?
You get a custom quote after a free intro call. The price depends on the catalogue, B2B logic, integrations and whether we also migrate. We do not work with a price menu.
How do we schedule an intro call?
Use the form on the contact page: send a message or request a callback. We are available on weekdays from 09:00 to 16:30 CET. Bring along what you use today and where it pinches.
Free intro call
What is your challenge?
Twelve shops that need to become one, an ERP that sets the price, or a checkout that does not do what you want. Tell us in one call. You will hear honestly whether Medusa fits.
Based in Nijmegen, the Netherlands, working with companies across Europe. How we work with European teams.