Case · Alpha Digital
Shingyo: from twelve WooCommerce shops to one Medusa B2B engine
Sells across Europe (including shingyo.nl and shingyo.se)
Shingyo supplies packaging and promotional products across Europe, selling through sites such as shingyo.nl and shingyo.se. Much of what Shingyo sells is printed with the customer's logo or design. That makes the order process different from a regular webshop: there is a design, a print proof, an approval and often a quote before anything goes into production.
Shingyo ran twelve separate WooCommerce shops. Alpha Digital brought them together into one Medusa B2B engine. Below is what was built. We only publish result figures once they have been measured and verified.
Illustration with fictional demo data
Starting point
Shingyo sold through twelve separate WooCommerce shops. Each shop was its own installation, with its own products, plugins and updates. For a B2B supplier of printed products, that meant maintaining the same processes twelve times.
What we built
One Medusa B2B engine for all shops, built on Medusa, Supabase and Vercel. The engine includes automated print proof approval, a B2B quote engine, an integration with Picqer and an AI search engine for customers.
Fully automated print proof approval
An engine in Medusa that fully automates the approval of print proofs for printed products. Approval is part of the order process instead of a separate email thread.
AI automationB2B quote engine
Business customers can request quotes inside the same engine that processes their orders.
B2B webshopPicqer integration
An integration between Medusa and the Picqer warehouse management software.
IntegrationsAI search engine for customers
An AI-driven search engine for customers, powered by Supabase and Algolia.
AI automation
Approach
- Merge twelve shops into one engine, instead of running the same migration twelve times.
- Build the processes that come with printed products (print proof, quote) into the engine, not as separate plugins.
- Connect to the systems Shingyo already uses, such as Picqer.
Stack
- Medusa
- Supabase
- Vercel
- Algolia
- Picqer
See the shops: shingyo.nl, shingyo.se